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Huda Al Nuaimi SS 19 epitomises our brand identity. An unforgettable holiday, those first flushes of summer romance, the freedom that comes from body confidence – those are the feelings from which this collection was conjured.

Designed to empower and enliven your new season style, you’ll find dresses and sets featuring puff sleeves, lace applique and playful detail, in both vibrant prints and muted shades.

Light, feminine, flattering and flirtatious, this mix of ruffled, tiered, hand embroidered, summer-perfect pieces aren’t just ready-to-wear, but ready to have fun. And I hope you do.